The impact of digital disruption is being felt globally in everyday life as technology is advancing and integrating into the products and services we use. The significance of listening, learning and understanding your users goes beyond cultivating a good digital product, it is the key for the growth and survival of any business. User experience […]
Being data driven allows products to strategically tackle and plan for future difficulties as well as gain insight into market changes. A strong focus on search engine optimisation (SEO) and UX writing can increase organic traffic and allow businesses to attract the right pool of audience. Client engagement takes into account the client’s feedback, ensuring […]
Rapid growth in the number of website creators incorporating animated and motion features into foundations of their interface design. Oversized bold typography increases the users’ time spent on a website but is known to be ineffective at driving conversions. Neomorphism represents the future of UI design, incorporating futuristic and minimal elements into its outline. More […]
With the current outbreak of COVID-19, we just want to take a moment to update you on Morphosis’ approach to keeping our employees, partners, and clients safe, as well as to assure you that we will remain diligent in our operations throughout this time. It is our top priority that appropriate measures are taken and […]
Conducting user interviews are one of the most common methods used during the research process. And although there are plenty of techniques to ensure your interview session runs smoothly, there may be unforeseen and uncontrollable challenges that arise. In this blog, I’ve collected some challenges from my own experience as a UX Designer that may […]
Dark UI web design is becoming increasingly popular and can have an elegant and creative appeal. They are also ideal for many types of products; however, they are not compatible for all websites and should be used with careful consideration. Despite a striking visual impact that dark UIs possess, many designers are unable to execute […]
Imagine a playground with only 1 type of swing that requires you to be a specific height and to have 2 arms and 2 legs. Evidently, the only people who will come are people who are compatible with the swing, simply because the design welcomes them and no one else. However, there are various ways […]
We play, when it’s fun. We work, when it’s not. People have been playing games for millennia, one of the oldest games that are still played today like Go was invented in China 2,500 years ago. Modern video games also borrow many principles from board games of the past, but they also introduced new concepts […]
UX workshop is a common method in the design process. It is used for several purposes such as aligning teams and brainstorming. It is similar to a meeting as everyone gets a chance to contribute something. Workshops can be very useful if done right, however it can get tricky to manage especially when stakeholders are […]
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