Phraewa Limviphuwat is a Content Specialist at Morphosis Apps. As a content writer, she is able to produce trending content, research strategies and delivery clear usable blog posts. She has created written material for our website and is responsible for explaining trends in a comprehensible way.

Product Development

Five Trends to Mobile App Development

Key Takeaways:

  • Artificial Intelligence (AI) and App learning can identify and predict users’ activities and complete tasks based on the algorithms collected.  
  • When being applied to mobile applications, blockchain technology ensures that users’ private information is kept secured, while also speeding up the transaction process. 
  • Internet of Thing (IoT) is an ecosystem network that contains data from devices and people, fuelling their power to influence mobile applications. 
  • Mobile wallets offer smooth access to online banking. Your information can be easily added to the encrypted app for day to day transactions. 
  • On-Demand apps offer a more convenient solution for online services, offering users immediate access to what they seek. 

Mobile applications are constantly evolving and are increasingly being utilized in our everyday life alongside today’s greatest technology. Its significant role in our digital ecosystem and the way they are heavily leveraged with new trends in technology has undoubtedly made it one of the most significant tools for businesses today. 

The increase in accessibility to mobile applications has enabled users to feel digitally connected with brands in ways they find the most convenient. Therefore, the ways in which businesses’ choose to approach innovations will involve incorporating mobile applications in the business process in the view of it being crucial to ensure that your brand is only a click away. 

Here are 5 trends in mobile development:

1Artificial Intelligence and App Learning

Artificial intelligence is when a system has the ability to learn behaviour and perform autonomous decisions. The fact that computers will be able to take on tasks that are meant for humans and emulate our behaviours will allow it to be incorporated into mobile apps making the experience more personalised for users. 

AI’s technology today is incorporated into our everyday lives and is designed to learn and adapt, making it one of the most revolutionary technologies today. Artificial intelligence is universally used in many different platforms. From websites to apps, the implementation of AI is gradually becoming the norm for business approaches. 

The integration of AI into mobile apps thus, promotes users’ engagement as it alters and improves ways businesses reach out and connect to customers via phones. Many devices now rely on algorithms that are solely based on leant behaviour. The algorithm will be able to not only identify trends and modify apps in order to create a better user experience but it can also look at online traffic to effectively advance becoming one of the most successful trends this year.  

2Blockchain

Blockchain coin powering cryptocurrency to enhance security

Blockchain technology is an open source, protecting data from being tampered with. Powering cryptocurrency, its technology is fraud-proof and is used in securing payments. With the database being decentralised, the modification of data and records to gain unauthorised access is impossible. 

Blockchain can be integrated in mobile app development  to enhance security. Once app security is strengthened, digital transactions and other mobile app transactions are then made more accessible. Tracing and tracking can be done if under any circumstances, fake documents are created or if there’s a data breach. 

Mobile apps are able to rely on blockchain technology due to its dynamic structure. The blockchain network stores app data in interconnected blocks making it easy to work with whilst also preventing the system from crashing. Consequently, users will feel more comfortable as their data is always stored safely and kept securely. 

Thus, blockchain technology will provide app developers a more secure mobile option, transforming the ways apps can be improved and developed by being free from frauds. 

3Internet of Thing

IoT app development is a combination of machine learning technologies and sensor data to create a better user experience and elevate customer satisfaction. It’s a connection of all types of devices to the internet in order to exchange data. Iot allows devices like smartphones, home appliances, gadgets and other physical devices to communicate with each other. Data collected by these devices can be accessed anywhere and can also be controlled from everywhere. 

IoT connects all data into one system, making it convenient for apps to deliver services via mobile phones. Devices being connected in one ecosystem means that these devices will be able to interact, transform and deliver information of all types.  

With more IoT being implemented within mobile apps, businesses are able to gain further insights about their customers’ behaviours and interactions. Due to IoT data, businesses will be able to get to know customers better. This will help them work towards reaching their expectations and meeting their needs. 

In a similar manner, IoT in mobile apps will also monitor device interactions. Feedback based on monitoring can be used to improve marketing plans and reduce security risks. Therefore, users’ behaviour can be predicted and the right steps can be taken to leverage the power of the internet. 

4Mobile wallets

Mobile wallet as a digital solution for customers to enhance convenience when paying

A mobile wallet is an online wallet that contains payment card information on a device. This way in-store payments are made possible through mobile phones, meeting the needs of users by making transacting more convenient. 

Mobile wallets offer digital solutions with easy accessibility at a very low cost. When being installed on a smartphone, it stores information by linking your personal identification to the card that is being stored. Apple Pay, Samsung pay and Android pay are examples of mobile wallets. They are all based on encrypted software that works through an app that sends your money to a merchant and once that’s been approved, the money then is transferred from your mobile wallet to the merchant’s bank account. 

This encrypted security mobile application trend combats fraud and ensures safety of money. The increase in online payment offers high efficiency and convenience making this trend one of the top mobile technology of this year. 

5On-Demand Apps

On-demand service apps are mediators, working between the customer and the business. It is a platform with a variety of services from food deliveries to booking a ride. Today, app developers have tackled our everyday struggle by meeting all our needs through minimising our efforts in trying to get hold of a service. 

This technology trend offers a more convenient solution to all services, making everything we need just one click away.  On-demand delivery apps offer us immediate comfort. Its success has been all due to the fact that the service is often extremely speedy making it reliable with high customer satisfaction. 

To learn more about Mobile App Development

To summarise, app development trends aim to enhance convenience and simplification for users in order to meet the needs of society today. App development works together with the rise of smartphone technology, making it become a necessity for all of us. The trends are shifting everyday with changes made to the different tools being used. Thus, these trends will be the ultimate guide to what strategies to take to assure your success. To learn more about the latest digital trends in 2020, download our digital transformation guide here